“Mastering eCommerce: From Startup to Success”

Module 1: Introduction to eCommerce

• What is eCommerce?

• Evolution & Trends in Online Shopping

• Business Models: B2C, B2B, C2C, D2C

Module 2: Setting Up Your Online Store

• Choosing a Niche & Products

• Domain Name & Hosting

• Platforms: Shopify, WooCommerce, Wix, BigCommerce

• Branding Basics: Logo, Color Scheme, Messaging